Latinos In Social Media (LATISM) Awards Finalists Unveiled

Posted on October 12, 2011 in News, Press Room



Elianne Ramos
Vice-Chair, Communications and PR
Latinos in Social Media (LATISM)

Latinos In Social Media (LATISM) Awards Finalists Unveiled

LATISM Social Media Awards to recognize those who are making strides in reaching Latinos through social media, from marketing to small business, non-profit and civic work

 WASHINGTON, DC (OCTOBER 12, 2011) – The year’s most influential Latinos, brands and community leaders in the social media arena – from parenting, lifestyle and political bloggers to Fortune 500 companies – are among the finalists announced today for the annual LATISM Awards.

The high-caliber and diverse scope of the nominees reflects how the Internet and social media have become the driving force shaping everything from business to Latino daily lives. Now in its 3rd year, the LATISM Awards are the top honor recognizing Latino achievement in the use of blogging, outreach, marketing, mobile and new media.

This year’s nominees were those with the most votes as selected by LATISM members who voted online from September 12 to September 30th. Starting today, thousands of Latinos around the US and Latin America will also help decide via votes who takes home a LATISM Award. The public has until October 30th to vote for the top nominees at

Winners will be announced on November 10, 2011 at the LATISM Awards Gala, to be held during the LATISM Annual Conference, in a ceremony sponsored by Toyota Motors USA. The ceremony will be broadcast live online; viewers at home will have a front row seat as the ceremony will be livestreamed.

Many of this year’s nominees represent the sweeping impact of Latinos in every aspect of Latino culture, particularly those who are taking strides in social media, from marketing to small business, from non-profit and civic work to community building. Finalists earning multiple nominations include Kmart, the Text4Baby mobile campaign and Univision.

“If you want to check the pulse of Latino burgeoning online culture, look no further than this year’s LATISM Awards nominees,” said Ana Roca-Castro, LATISM’s Founder and Chair. “Over the past year, these finalists have dominated the social media conversation, changed how the world looks at Latinos and their online savvy, and have created entire new categories for themselves and their businesses.”


Best Parenting Blogger

• Jeannette Kaplun • • (@BlogsdeMamas)

• Mónica Villa • •(@TheOnlineMom)

• Romina Tybbit • • (@MamaXXI)

Best Lifestyle Blogger

• Monique Fausto • • (@ClickLatina)

• Migdalia Rivera • •(@MsLatina)

• Ana Lydia Monaco • • (@LatinaLifestyle)

Best Latin@ Tech Blogger

• Maria Vargas • • (@LaChicaGamer)

• Alberto Saldamando • • (@ElMundoTech)

• Hector Russo • • (@geeksroom)

Best Latin@ Business Blogger

• Jesús Chavarría • • (@HispanicBizMag)

• Murray Mann • • (@LatinosAtWork)

• Mariela Dabbah • • (@MarielaDabbah)

Best Latin@ Bilingual Blogger

• Silvia Martinez • • (@MamaLatina)

• Tracy López • • (@Latinaish)

• Ana Flores • • (@SpanglishBaby)

Best Latin@ Health Blogger

• Laurita Tellado • • (@Laurita86)

• Laura Termini • • (@chicanol)

• Helen Troncoso • • (@MsNYBL2011)

Best Latin@ Education Blogger

• Miguel Corona • • (@MiguelCorona)

• Amor Montes de Oca • • (@ArteyVida)

• Monica • • (@MommyMaestra)

Best Latin@ Political Blogger

• Viviana Hurtado • • (@VivianaHurtado)

• Marisa Treviño • • (@LatinaLista)

• Efrain Nieves • • (@Efrain_Nieves)

Best Latin@ Sports Blogger

• Julio Pabon • • (@LatinoSports143)

• Rafael Martinez • • (@txsportscast)

• Isabel Gonzalez • • (@TaconesyBalones)

Best Latin@ Activist Blogger

• Meagan Ortiz • (@VivirLatino)

• Elisa Batista • • (@MotherTalkers)

• Juan Saa • • (@JuanSaaa)

Best Latin@ Inspirational Blogger

• Blanca Stella • • (@MiCaminar)

• Juan Alanis • • (@JuanofWords)

• Sabrina Vourvoulias • •  (@Followthelede)

Best Latin@ Food Blogger

• Maura Hernandez • • (@MauraHernandez)

• Art Rodriguez • • (@LatinoFoodie)

• Gina Ruiz • • (@GinaRuiz)

Best Latin@ Micro-Blogger

• Julio Varela • (@julito77)

• Tony Snark • (@Latinegro)

• Ramón De León • (@Ramon_DeLeon)

Best Latin@ Vlogger

• Yolanda Vargas • • (@CuponeandoLive)

• Dan Pérez • • (@DanPerezFilms)

• Carrie Weir • • (@Tikitikiblog)

Top Latin@ Blogger (among the above categories)

• Angelica Perez • • (@NewLatina)

• Ariel Coro • www.Tutecnologí • (@tutecnologia)

• Brian Solis • • (@BrianSolis)

Best Latino(a) Social Network Leader

• Rebecca Aguilar • •   (@wiselatinaslink)

• Ana Flores • • (LBConnect)

• Monique Frausto • • (@BlogsbyLatinas)

Best Marketing/PR Firm using Social Media to reach Latino(a)s

• Golin Harris • • (@Golinharris)

• Edelman Digital • • (@Edelman)

• 360i • • (@360i)

Best Hispanic Agency using social media to reach Latino(a)s

• Moore Consulting Group • • (@mooreconsulting)

• Lopez Negrete • • (@LopezNegrete)

• Sensis Agency • • (@SensisAgency)

Best Company using Social Media to target Latino(a)s

• Procter & Gamble • • (@ProcterGamble)

• Sears Holding • • (@LatinaSmart)

• Miller Coors • • (@MillerCoors)

Best Health Advocate reaching Latino(a)s through Social Media

• March of dimes • • (@Marchofdimes)

• American Heart Association • • (@GoRedCorazon)

• Text4Baby • • (@mytext4baby)

Best Education Advocate helping Latino(a)s through Social Media

• Hispanic Alliance for Career Enhancement – HACE • • (@Hace_Online)

• Univision – Es el Momento • • (@univision)

• White House Initiative on Educational Excellence for Hispanics • • (@HispanicEd)

Best Non-For-Profit Organization using Social Media to Reach Latino(a)s

• Voto Latino • • (@VotoLatino)

• National Council For La Raza – NCLR • • (@NCLR)

• National Hispana Leadership Institute – NHLI • • (@NHLI)

Best Artist using Social Media to reach Latino(a)s

• Fernando Varela • • (@FernandoVarela)

• Willie Colon • • (@WillieColon)

• Juanes • • (@Juanes)

Best Politician using Social Media to reach Latino(a)s

• Los Angeles Mayor Antonio Villaraigoza • • (@villaraigosa)

• Congressman Jose Serrano • •  (@RepJoseSerrano)

• New York Mayor Michael R. Bloomberg • • (@MikeBloomberg)

Best Multicultural Social Media Campaign

• Kmart: Latina Smart • • (@LatinaSmart)

• Univision: “Es el momento” • • (@Univision)

• Target “Mamiverse” • • (@MamiVerse)

Best Multicultural Mobile Campaign

• Text4Baby • • (@Mytext4baby)

• Department of Health & Human Services (HHS) Agency “Conozca las preguntas, (Know the Questions)” • • (@AHRQNews)

• Nestle – Mi Cocina Latina • • (@Nestle)


For more information about the LATISM ’11 National Conference and to register, go here.

To learn more about the Latinos in Social Media (LATISM) organization, visit our MAIN site.

For real-time updates about the LATISM ’11 conference and to connect with LATISM on our different social media properties, please scan the QR code below.


Latinos in Social Media (LATISM) is a 501(c) 4 nonprofit, nonpartisan organization dedicated to advancing the social, civic and economic status of the Latino community. LATISM also helps to raise awareness among corporate brands, NGOs and government entities about using social media to reach Latinos. Our partnership initatives include research, event sponsorships, and leadership training. A pioneering social media organization with over 140,000 members in its network, LATISM has been hailed as the most influential online movement in the new multicultural Web. To learn more about the Latinos in Social Media (LATISM) organization, visit

The LATISM ’11 Conference is LATISM’s centerpiece, fully bilingual event of the year. This national event will consolidate LATISM’s mission and audience of health providers, government officials, educators, community members and thought leaders. Since 2009, the Latinos in Social Media (LATISM) events have taken place in cities all around the United States, including New York, Orlando, Washington, DC, Los Angeles, CA and Silicon Valley, featuring more than 400 speakers to date. Participants have included over 5,000 in-person attendees, with thousands more engaging via social media.